Search Engine Marketing

Services

Maximize visibility and drive targeted traffic to your website with search engine marketing (SEM).

If you’re looking to boost the search rankings of your website and get your site noticed by audiences searching for your products or services, SEM can go a long way. SEM puts search engines like Google, Bing and Yahoo to work for you, so you can maximize your presence and drive qualified leads.

Work Examples

Allant

Powering the solutions behind supercharged customer journeys.

Radware

Securing the customer experience.

SenecaGlobal

Solving complex technology challenges.

Vayability

Measurable growth. Boundless results.

WWMH

Knowledge. Strength. Speed.

Our SEM services include:

Paid search/Pay-per-click (PPC)

Gerard will set up and manage pay-per-click ads on major search engines. This includes performing keyword research, working with you to set budgets, crafting relevant ad copy, developing landing pages, A/B testing ads, retargeting and optimizing ads based on data.

Search engine optimization (SEO)

We can help your website appear in the organic search results. Higher rankings are vital to a business because this can mean more traffic, leads and sales.

Display advertising

Want to reach new audiences? Gerard will create and run PPC display ads on websites, apps and networks, with targeting options including placement, keywords, interests, demographics and more.

Local SEO

If you’re looking to connect with nearby customers searching for offerings, Gerard can help improve your rankings on Google My Business and other local listings through local SEO.

Google Analytics

Get full visibility into how your SEM campaign is performing, so you can determine whether your strategy is working or could benefit from any refinements. Gerard will track and measure your campaign’s performance with metrics such as impressions, clicks, conversions, ROI and more.

Technical SEO

It’s critical for your site’s technical foundation to meet search engine guidelines. Gerard can help fix issues like slow site speed, optimize for mobile-friendliness, etc.

Content marketing

Gerard will create informative, keyword-optimized blog posts, guides and more that will help attract more organic search traffic to your site.

Learn More

Ready to talk?

Whether you’re looking for fresh creative, smart digital solutions or effective SEO, we’d love to help. Contact us today and let’s start the conversation.